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When “Bold New Graphics” Really Means Bold New Graphics

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It is not uncommon for manufacturer to merely update a motorcycle’s graphics package for a new model year, even if no other mechanical changes are coming. It helps keep the bike fresh in the consumers’ eyes, and perhaps it is just enough to lure some would-be buyers into a purchase.

This started the marketing phrase “bold new graphics” to be uttered when such visual refreshes occurred, but in the past decade or so, the phrase has taken on more of an ironic meaning to show that no new changes are coming for a particular motorcycle model, leaving only the color change to be touted.

In the case of the MV Agusta F3, however, the phrase “bold new graphics” is quite literal, as the graphics are indeed bold in color and application, and they are a bit of a departure from what we would expect from the Italian brand.

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Rumors

The MV Agusta F3 Will Be the First Supersport with an IMU

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Sometimes, it seems like motorcycle manufacturers are intentionally tanking the supersport segment. For proof of this, I look at the electronics available, on this supposedly cutting-edge segment.

Something as ubiquitous as traction control is still slow to come to the supersport space, while it remains a standard feature on virtually every new street bike model. The concept is so foreign in this segment that less than half of the available supersports on the market have a traction control option.

One of those brands is MV Agusta, which was the first motorcycle marque to bring TC to the supersport class. Now, the Italian brand is ready to raise the bar another notch further, bringing the power of an inertial measurement unit (IMU) to supersport riders.

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News

PJ Jacobsen Signs with MV Agusta for World Supersport

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American Patrick “PJ” Jacobsen will get an equipment change for his 2017 bid in the World Supersport Championship, jumping ship from Honda to the MV Agusta Reparto Corse team.

Jacobsen tested with MV Agusta at the recent WSBK test in Jerez, where his results on the MV Agusta F3 675 must have impressed the Italian factory, as the audition landed him the job.

The move to MV Agusta will hopefully be a benefitical one for Jacobsen, as he starts his fourth full season in the World Supersport Championship. PJ was the 2015 runner-up in the Championship, and finished the 2016 season fourth overall.

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Bikes

XXX: High-Resolution Photos of the 2017 MV Agusta F3 RC

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We have talked before about the limited edition models of the MV Agusta F3 675 RC and MV Agusta F3 800 RC, special edition machines that carry the livery of MV Agusta’s World Supersport effort.

Nothing significant has changed for the 2017 model year, which means this is yet again another exercise primarily in aesthetic. Still, we imagines the 350 owners who are fortunate enough to purchase one of these RC machines will be happy with their acquisition.

For our part, we couldn’t pass up sharing these 23 high-resolution photos of these gorgeous machines. Enjoy them, after the jump.

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Bikes

Six New MV Agusta Models Will Debut in 2016

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Another more tidbit of news to come from the 2016 MV Agusta Brutale press launch (read the review here), is word from CEO Giovanni Castiglioni that MV Agusta will unveil six new models this year, ahead of the 2016 EICMA show.

Castiglioni wouldn’t say which three models it would be, though he made hint with the above slide that three of them would be naked sport bikes, while the other three new models would be fully faired sport bikes. With these hints, it makes the guessing game fairly straight forward.

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Bikes

Not-A-Review: 2015 MV Agusta Motorcycles

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As promised, here is the second part of our trip down to Fontana, California to meet with MV Agusta USA, go over the company’s new business plan for not only America, but also worldwide, and to ride the current crop of their 2015 machinery.

I should preface right out of the gate that this is not a review in regards as to what you’ve come to expect from Asphalt & Rubber. I am not-so-cleverly calling this a “not-a-review” assessment of MV Agusta’s 2015 models. I say this because we had a very limited amount of time on each bike, as there was roughly 10 machines to divide our attention amongst.

Our course was the infield section of AutoClub Speedway, which is very tight and short. And to add to the mix, we had intermittent light rain, which made half of the course fairly slippery.

Think of this article as not far from someone test riding a bunch of motorcycles at a dealership, with similar duration and limits put in place…except that this someone rides motorcycles for a living.

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Racing

ACU Announces Changes to Isle of Man TT Sidecar Regs – Supersport Rules, Three-Cylidner Engines Now Allowed

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The sidecar class at the Isle of Man TT is about to get a pretty big change, as the ACU has announced a shift in the sporting regulations for sidecars. Already opening up the engine spec for the 2014 Isle of Man TT, the governing body has once again modified what the three-wheelers can use for their engines.

Applying the solo-class Supersport engine specs to the sidecar class, teams will have more strict guidelines on what they can and cannot modify for their machines, but they will also have greater flexibility in what engines they base their racing operation upon.

Since the Isle of Man TT Supersport class allows for 675cc three-cylinder sport bikes to compete, Sidecar class entrants can now make use of power plants from the Triumph Daytona 675 and MV Agusta F3 sport bikes.

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Recall

MV Agusta Recalls Certain 2014 Models for Faulty Hardware

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MV Agusta has announced that it will be recalling 223 motorcycles with production dates ranging from December 18, 2013 through March 10, 2014. The recall affects the 2014 MV Agusta Brutale 800, 2014 MV Agusta Brutale 800 Dragster, 2014 MV Agusta Brutale 675, 2014 MV Agusta Brutale RR, 2014 MV Agusta F3 800, 2014 MV Agusta F3 675, and 2014 MV Agusta Rivale 800.

According to MV Agusta, it was discovered that that some of its motorcycles were produced using a swingarm pin that is secured by a non-conforming fixing screw, which is subject to potential failure during normal use of the motorcycle, thereby increasing the risk of a crash.

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Bikes

MV Agusta F3 800: 146hp – 381 lbs – MVICS – EAS

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Just as our Bothan spies had predicted, the folks in Varese, Italy have debuted an 800cc version of the MV Agusta F3. The new machine is cleverly named the MV Agusta F3 800, and as you may expect, the street bike features the 798cc three-cylinder engine that is found on the MV Agusta Brutale 800 and the still unreleased MV Agusta Rivale.

Pepping that three-cylinder motor up to 146hp (note: MV Agusta continues to have some trouble converting kW into horsepower, and other publications continue to fail at checking MV’s math. Last we checked, 108.8 kW equalled 145.9 hp), MV Agusta has wedged the lump into its supersport chassis, and reports that no additional weight has come as a result.

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News

Crimes Against Motorcycling: MV Agusta F3 – Japan Edition

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Remember when the Ducati 1199 Panigale hit the shores of Japan, and the Bologna Bullet got an ugly mid-pipe and exhaust can welded into place, whiled the underslung exhaust cans welded shut? It was such an affront to the senses of some of our loyal Ducatisti readers, our comments section was flooded with the word “hoax” and the cry to burn it with fire.

Unlike Santa Claus, the Japanese-spec Ducati 1199 Panigale is very real Virginia, and it features other changes beyond its monstrous exhaust to help quiet the beast that resides within its fairings.

Ducati is not alone in the list of brands that have seen the gorgeous lines of their machines ruined by the strict noise and emission standards of Nippon. Committing yet another crime against motorcycling, we have for your viewing terror official photos of the Japanese edition of the MV Agusta F3 675 — yes, the exhaust can of doom makes a return appearance.

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News

MV Agusta Sales Doubled in January & February 2013

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Some good news from Italy, as MV Agusta is reporting a sales boost so far this year for the Varese brand, with January and February up 100% over the same time period in 2012. “The new year has started well for us regardless of the negative global market trend,” said MV Agusta CEO Giovanni Castiglioni.

“We are very satisfied with our results to date. I’m convinced that they will tend to grow even further thanks to the arrival of the new RIVALE 800, for which we’ve already received many orders. We have good reason to look forward to 2013 with optimism.”

We are more than sure that the doubling in sales has something to do with the previously low volume numbers for the brand, and the nearly 50% increase in the number of models MV Agusta is now offering motorcyclists, three of which are “low price” models: the MV Agusta F3 675, MV Agusta Brutale 675, and MV Agusta Brutale 800.

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