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Suzuki Hayabusa

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For the next two days, we will be working from Salt Lake City, Utah where we will be getting our first chance to swing a leg over the new third-generation Suzuki Hayabusa.

Built off the second-generation model, Suzuki insists that this bike is “all new” in design, and that is because this bird has been gone over with a fine-toothed comb to make it the ultimate Hayabusa ever from the Japanese brand.

Episode 54 of the Brap Talk motorcycle podcast is out with another weekly episode, for your two-wheeled listening pleasure.

Back in the studios…sorta…we recorded this show for you in the aftermath of a snow and ice storm, and in the middle of a power outage. Lit by candles, we cover only three topics in this show, but it will take you two hours to get through all of it.

The wait is finally, finally over. The third generation Suzuki Hayabusa is now out in the wild, officially, and that means we can talk about every detail of this iconic hyperbike. Don’t worry, it will be a short conversation.

Despite calling it an “all new” motorcycle (Suzuki claims over 500 parts have been changed), there are only a handful of items that are truly new about the 2022 Suzuki Hayabusa.

The chassis is very much the same, with a few tweaks here and there, and the 1,340cc inline-four engine gets an update to make it compatible with emission standards around the world, but it is still certainly a refresh of the current design.

We should say, there is a full suite of electronics to get excited about, and as you can tell from the photo above, Suzuki have given the Hayabusa a serious makeover, with the help of the company’s wind tunnel and CFD work. So, let’s get on with it.

We are just a couple day away from Suzuki’s big motorcycle announcement for 2021, and the full might of the Japanese marketing is busy getting us excited for the next generation of Hayabusa hyperbike.

Suzuki wasn’t exactly coy when it began its teaser campaign for the new model reveal, and of course it didn’t take long for details, teaser images, and even a promotional video, to leak onto the internet.

Fueling the fire even before all of this, there has been no shortage of rumors regarding the next Hayabusa’s look and performance characteristics.

Make no mistake, this new Hayabusa is a highly anticipated model from Suzuki, and I would argue that this is the most important motorcycle release ever from Suzuki.

I do not make that statement lightly.

We are another day closer to the unveiling of the 2021 Suzuki Hayabusa – an event that marks the entry of the third generation of this venerable hyperbike.

Set for its official debut on February 5th, details and images continue to leak and tease for this new model, including today’s installment, which gives us our first clean look at the bike in motion.

The video was first spotted by our friends at MaxxMoto,  we can see that the bike looks identical to the leaked photo we saw a couple days ago, which gives validity to our previous analysis.

After tons of speculation about the prospect of an updated Hayabusa, Suzuki seems finally ready to shake the streets again with a new version of this iconic sport bike.

There have been so many rumors about the next-generation of the Suzuki Hayabusa, that we dedicated our own series of stories to the onslaught of speculations, inside infos, and rumors. But now, the real-deal seems just a few days away.

We say this because of two teaser videos that Suzuki has posted to its YouTube channel, which boast of a new motorcycle debuting on February 5th.

Episode 2 of the Brap Talk podcast is out, and in this show our big topic of conversation centers around the dealership experience.

As such, we rely heavily on Shahin’s decade-long career of working in motorcycle dealerships, and discuss what can be done better – by both the dealers, and the customers. We also wander into speculation about our future with robot overlords.

Before we get to that in-depth conversation in the podcast though, we cover a few newsie items.

There has been much conjecture regarding the Suzuki Hayabusa in recent days, especially after the company’s Japanese website listed the Busa’s production as terminated.

This created a fervor on European publications, and because of the internet, it grew from there. We tried to talk some reason into the situation the other day, and now Suzuki Motor of America has made a press release on the matter.

Over the weekend, you may have seen reports from Europe about the demise of the Suzuki Hayabusa, as the venerable hyperbike has been rumor to go the way of the dinosaur, especially now that its Euro4 waiver is set to expire at the end of the year.

This has led to quite a bit of chatter about the machine’s future, with many of the headlines that we have seen focusing on the end of the iconic motorcycle’s run, and that production on the bike has ceased. But, what’s the real story?