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That Ducati is about to debut a V4 superbike is perhaps the worst-kept secret right now in the motorcycle industry, and when we saw the Ducati 1299 Panigale S Anniversario late last year, we were sure this would be last “new” Panigale from its namesake, Borgo Panigale.

Getting ready to send the v-twin superbike on its final farewell, it seems Ducati still has a few surprises up its sleeve, as the Italian brand has released a teaser video for an event on July 7th, with the tagline “When the End Tells the Whole Story.”

Filled with quick-takes on a Panigale superbike, in the red/white Corse livery (just like on the Ducati 1299 Superleggera), the video is surely a nod to the end-of-the-line for this big-displacement v-twin superbike. The words “Panigale Final Edition” in the video title are a tip-off too.

If you were one of the lucky few to plunk down $80,000 on the new Ducati 1299 Superleggera, your wait for this ultrabike is finally over.

This is because the first Ducati 1299 Superleggera just touched down in the United States, at AMS Ducati Dallas, with more to follow soon at dealers around the United States.

Only 500 units of this carbon-fiber-everything superbike were made available by the folks at Bologna, making the Ducati 1299 Superleggera a very exclusive affair. 

This is because the 1299 Superleggera is the first production motorcycle with an all carbon fiber chassis, and it also happens to boasts 215hp (220hp when you put on the Akrapovic exhaust), while tipping the scales at 344 lbs when it’s bone dry.

The machine also has Ducati’s most advanced electronics package, which features an inertial measurement unit, and thus allows for the traction control system to adjust both the slide rate and spin rate of the rear tire.

We hear if you still want one, there are some dealers that have machines that are no longer spoken for, but you better act fast.

The Pikes Peak International Hill Climb is rapidly approaching, and the iconic “Race to the Clouds” continues to mature, despite this year being its 95th running.

Helping mitigate the safety issues that come with racing on the mountain’s 156 turns is Ducati North America, which already supports racer mentoring with the Squadra Alpina program. Now, Pikes Peak is taking another step forward.

Again with the help of Ducati North America, the Pikes Peak International Hill Climb will have emergency first-responders on motorcycles.

This is a page taken straight out of the Isle of Man TT, where traveling marshals move by sport bike between checkpoints, and are often the first medical personnel on the scene of a crash.

Accordingly, the two Ducati Multistrada 950 EMT motorcycles will be ridden by Dr. Gary Klein, a long-time race physician and safety team lead for the PPIHC, and Duxton Milam, a 20-year EMT and veteran flight medic with the National Guard.

Episode 53 of the Two Enthusiasts Podcast is out, and it continues our adventures in Austin, Texas. For this show, we focus on one of our favorite topics: Ducati motorcycles.

The show revolves around two interviews we recorded at COTA, one with Jason Chinnock, the CEO of Ducati North America; and the other with Julian Thomas, the press manager for the Ducati MotoGP team.

With Chinnock we talk about a number of topics, including Ducati’s new models, the current motorcycle climate, and the rumors about its V4 superbike. The interview ends with a very interesting discussion about ownership structures for motorcycle companies, which is proving to be a timely commentary.

With Thomas, we talk about the current state of the Ducati MotoGP team, the progress that they have seen so far this season, and how the arrival of Jorge Lorenzo has changed the team dynamic.

Both interviews have plenty of interesting insights, which we think even non-Ducatisti will find insightful and enjoyable.

You can listen to the show via the embedded SoundCloud player, after the jump, or you can find the show on iTunes (please leave a review) or this RSS feed. Be sure to follow us on Facebook and Twitter as well. Enjoy the show!

There has been a lot of rumor as of late, about whether Ducati is for sale, and who would be a potential buyer of the iconic motorcycle brand. We have seen just about every large motorcycle manufacturer at some point has been linked to buying Ducati Motor Holding, and now we can add another: MotoCorsa.

That’s right, the top Ducati dealer in the United States is throwing its hat into the ring, and looking to other Ducati owners to help crowdsource the $1.6 billion likely needed to wrestle away the Ducati brand from its owners at Audi AG.

The Pull&Bear Aspar Team will continue to race with Ducatis for the 2018 season. At Le Mans, the team signed a one-year extension of their deal with Ducati, which will see the Italian factory continue to supply satellite bikes to the team for next year.

Exactly what spec machinery the team will run is still to be decided. Depending on budget and the riders Aspar can sign, the team will either run two Desmosedici GP17s, or one GP17 and one GP16. 

Chaz Davies etched his name into Ducati lore by once again dominating the Italian manufacturer’s home round at Imola.

With hundreds of guests on site to see it, Davies picked his way through the pack in Race 2 from ninth on the grid, to take the lead at half-distance from Tom Sykes, and ease his way to what would become a comfortable victory.

The Welshman was in relaxed form all weekend, and afterwards said that “this was a weekend that our bike was the best bike out there, and it was up to us to use that to its full potential.”

Davies certainly did that as he wrapped up his third win of the 2017 campaign and moved back to second in the standings.

Chaz Davies continued to dominate the Imola WorldSBK meeting by claiming victory in the opening race of the weekend.

The Welsh rider had earlier taken the fifth Superpole of his career, but the rate at which he was able to ease away from the field certainly laid a marker to his rivals for what to expect in tomorrow’s race.

The Ducati star has won the last three races at the Italian venue from pole position, but with the Race 2 grid reshuffle he’ll have to battle through the pack from ninth position on Sunday.

I woke up this morning to a message from a colleague, with a link to a story that linked Royal Enfield to buying Ducati Motor Holding. The story was from a fairly reliable news publication, but the headline read “Royal Enfield Might Consider Buying Ducati Pretty Soon” – the grammarist in me cringed.*

“Might consider” is the most nebulous phrase in the English language. Let’s think about that phrase for a moment, as it literally means that you are considering the possibility of considering something. Don’t get me started on the timeliness of “Pretty Soon” in the news realm, as well.

Metaphysics and meaningless headlines aside, for our purposes this narrative devolves further in that this story offers nothing new, beyond the story that Reuters published two weeks ago, which set off alarms in the motorcycle industry around the world.

Ducati North America is recalling certain Ducati Multistrada 1200 Enduro models, because of a defect found with the bike’s a Sachs semi-active rear shock absorber.

According to documents filed with the National Highway Traffic Safety Administration, the lower shock-end eyelet may crack during heavy off-road use, and possibly detach from the swingarm.

This can obviously collapse the rear-end of the motorcycle, which poses a serious safety hazard, hence a recall being started with the NHTSA.

For as long as we have covered the Pied Piper dealership rankings, one brand has stood above all others in customer satisfaction, and that brand has been Ducati.

But for the 2016 rankings, we have a new boss in town, as BMW dealerships have taken the top honors in the most recent Pied Piper Prospect Satisfaction Index.

For those readers who aren’t that aren’t familiar with Pied Piper, the company’s Prospect Satisfaction Index is sort of the Consumer Reports of a dealership network experience, and acts as a measuring stick for how a brand is performing when it comes to interacting with potential customers.

As such, the PSI takes into account a mixture of “mystery shopper” experiences, along with actual sales success for each brand, thus giving a mixture of subjective and objective measurement for a company’s dealer network.