Last week during International Women’s Day, my colleague Tammy Gorali – the first female commentator ever in the MotoGP paddock, I should point out – tweeted some timely statistics about female attendance at MotoGP races.
In short, here tweets showed that over the past four years, the number of female spectators has declined an astonishing 19%. That’s no small drop, and the timeliness of that revelation should be noted.
On its face, this tweet showed that MotoGP was seemingly hemorrhaging female fans. But, the reality isn’t as clearcut, and this is also where things get weird.
Intrigued by Gorali’s info, I dug into the numbers a bit further to see what was behind this startling statistic. What I found was that if you pulled the scope back further by just one more year, then over the past five years female attendance at MotoGP races has actually increased by 33%.
If your brain is hurting right now, that’s ok, but it is difficult to understand how the number of women attending MotoGP races declined by 19% over the past four years, but increased somehow also increased 33% over the last five?
Keep on reading, and I will try and shed some light on this curious case of female MotoGP attendance.